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Magie enables users to make payments and manage finances through WhatsApp.
Founded in 2024 by CEO and co-founder Luiz Ramalho, Magie is a financial technology company based in Sao Paulo, Brazil. Its WhatsApp platform uses artificial intelligence to support bill payments, Pix transfers, scheduling, and questions about balances and accounts payable. It can also interpret audio, images, and forwarded text. In January 2026, Magie raised USD 5 million in seed funding from Lux Capital to develop enterprise-grade AI agents for financial institutions.
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