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Marcpoint provides big data insight and marketing support services to brands.
Founded in 2013 and based in Shanghai, China, Marcpoint uses consumer and doctor-patient text data and AI cognitive science to support brand insights and marketing. It serves brands in mother and baby, beauty, health, and clothing, including P&G, L'Oreal, Pepsi, Nestle, and Bayer Pharmaceuticals. In January 2020, it raised an undisclosed amount in Series A funding from YouYou.
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