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Meetrics GmbH, based in Berlin, offers digital analytics that measure online ad visibility, engagement and placement validity.
Founded in 2008 in Berlin, Germany, Meetrics GmbH provides subscription-based digital analytics tools for advertisers, publishers and agencies, mainly in Germany, the UK and France. As of August 2021 it was being acquired by DoubleVerify Holdings, Inc. for an undisclosed sum. Its Series A round raised USD 1.30 mn, with a company valuation of USD 6.88 mn across four deals.
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