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Mindprober provides media testing and audience analytics using physiological and behavioral data.
Founded in 2016 and based in Portugal, Mindprober provides a media testing platform that measures viewer responses to multimedia content in their homes. Its services include live monitoring, advertising effectiveness and campaign tracking, and content pre-testing. The company serves broadcasters, producers, media agencies, brands, research agencies, and sports organizations. In October 2022, it raised EUR 5.6 million in Series A funding led by Iberis Capital.
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