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London-based operator of active adventure holidays, such as hiking and climbing trips, aimed mainly at solo travelers aged 30 to 50.
Gentianes Solutions Ltd., trading as Much Better Adventures, is a London-based company founded in 2012 that sells active adventure holidays including hiking, climbing and wildlife watching. Its trips are aimed mainly at solo travelers aged 30 to 50. CEO Alex Narracott leads the business, which has completed four deals; the most recent was GBP 4.93 million raised from Gresham House in March 2024. It is at the Seed stage.
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