Company

Natural Pet Food Group Ltd.

Natural Pet Food Group Ltd. makes premium natural pet food for dogs and cats under the K9 Natural and Feline Natural brands.

About

Founded in 2006 in Christchurch, New Zealand, Natural Pet Food Group Ltd. produces premium pet food for dogs and cats using whole-food ingredients sourced from New Zealand. Its main brands are K9 Natural and Feline Natural, sold through retailers, wholesalers and direct channels in markets including Australia, the United States and parts of Europe. KKR acquired the company in May 2021 from Pioneer Capital Partners, with terms undisclosed. CEO is Nei Hinton.

2Funding rounds

2Investors

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