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Beijing-based NED+AR designs and produces optical modules for AR and VR smart glasses, along with vehicle HUD and illumination optics.
Established in 2015 and based in Beijing, China, Beijing NED+AR Display Technology Co., Ltd., trading as NED+AR, designs, develops and produces optical modules for AR and VR smart glasses. Its products also include illumination optics and vehicle HUDs, and it offers AR/VR solutions for grid maintenance, industrial maintenance, education and healthcare. Founded by CEO Dewen Cheng, with co-founders Jiaxi Duan, Weihong Hou and Wang Yang, the company has partnerships with Lenovo, Sony and HUAWEI. In December 2025 it closed Series C4 funding from BCT Capital.
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