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Needle provides AI marketing tools that help e-commerce brands manage campaigns and customer acquisition.
Based in Singapore, Needle offers an AI-powered marketing platform for e-commerce brands. The software automates campaign creation and uses data from multiple channels to recommend marketing actions. Its tools cover online advertising, email marketing, customer acquisition, and website improvements. Founded in 2022 by Jeannie Nguyen, Serene Gan, Rachelle Yee, and Kiyan Foroughi, Needle raised USD 1.2 million in pre-seed funding in July 2023, led by Iterative with participation from Ethos Fund and Goldbell Investments.
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