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NextRoll provides digital marketing platforms for B2B account-based marketing and direct-to-consumer advertising.
Founded in 2006 and based in San Francisco, NextRoll operates the RollWorks and AdRoll marketing platforms. RollWorks supports B2B account-based marketing, while AdRoll provides digital advertising tools for consumer brands. In May 2023, the company raised USD 50 mn from Capital IP Investment Partners. The funding is intended to strengthen its marketing software.
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