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ObservePoint, Inc. develops automation tools for auditing and checking marketing technology and analytics, based in Provo, US.
Founded in 2010 and based in Utah, US, ObservePoint sells a suite of automation tools for defining and checking marketing technology and analytics strategies. Its products include WebAssurance for tag auditing, AppAssurance for mobile network request testing, CampaignAssurance for campaign tracking and LiveConnect for running test scripts from WiFi-enabled devices on premise.
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