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Beijing company selling health and beauty products through direct-to-consumer sales and wellness retail partners.
Founded in 2016 in Beijing, China, Plaisir focuses on lifestyle and wellness products, including health and beauty items. It sells directly to consumers through its online platform and works with wellness retailers. Its co-founders are Andrea Croce and Bin Li, who is also CEO. In August 2018 the company raised funding from AC Capital, Achain and Btcdo. The company is at the seed stage.
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