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PlayMaker Software provides AI tools for managing sports sponsorship contracts and partnerships.
Founded in 2024, PlayMaker Software develops an AI-enabled platform for managing sports sponsorships, including contract extraction, deal proposals, and partnership insights. It serves sports teams, brands, and sponsors. Based in New York, US, the company raised USD 1.00 mn in September 2025, led by Precursor Ventures with participation from Antler and Incisive Ventures. Hannah Sorkin (CEO) and Sameer Mehra co-founded the company.
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