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Pupford sells dog products and provides digital training resources for dogs and their owners.
Founded in 2017, Pupford offers dog treats, chews, grooming products, toys, supplements and other pet products, alongside training courses, an app, a podcast and articles. It sells through its website, mobile app and other outlets. In February 2022, the Utah-based company raised an undisclosed amount from Peterson Partners and individual investors to support brand development, product expansion, channel development and hiring.
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