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Relay Commerce builds and operates e-commerce software businesses for online merchants.
Founded in 2021 in New York, Relay Commerce operates a portfolio of e-commerce software businesses and was incubated at Primary Venture Partners. Its portfolio includes Fomo, Sales Pop, and SmartrMail, which provide social proof, notifications, and email and SMS tools for merchants. In May 2022, Relay raised USD 6.25 million in seed funding led by Primary Venture Partners, with AlleyCorp, Max Ventures, and Twelve Below participating.
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