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Sahi Cosmetics makes inclusive, skincare-infused makeup, including foundations and concealers for a wide range of skin tones.
Founded in 2016 in Plymouth, US, Sahi Cosmetics sells inclusive skincare and luxury makeup, including foundations, concealers, eyeshadows and lip products with anti-aging properties. Its shade match guarantee lets customers upload photos for personalized recommendations. The brand sells direct online and through retailers such as Macy's, mainly in the US, Canada and parts of Europe. It received USD 0.1 million in Seed funding led by the University of Michigan (Ross School of Business) in August 2017. Founder Sheleen Sahi has a background in beauty product formulation.
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