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Guangzhou-based instant coffee brand and retailer, founded in 2019, selling through Tmall and physical stores.
Based in Guangzhou, China and established in 2019, Secre Coffee designs and sells instant coffee. It entered the Tmall e-commerce platform in 2019, and in 2020 opened its first offline store in Shenzhen, where its drip bag coffee ranked first in sales on Tmall. The company also offers coffee delivery service to customers. It has completed 5 rounds of funding until 2021 and planned to open 50 stores in 2021. It is at the Series A stage.
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