Seer

About

Seer is a US-based mobile app that leverages AI technology to scrape and analyze vast amounts of social media content, enabling businesses to identify and engage their target audiences effectively.Seer specializes in providing tools that help businesses monitor social media conversations. Founded by Omid Farokhzad and Philip Ma, the company is headquartered in New York, US. In April 2013, Seer raised seed funding from DreamIt Ventures, marking an important step in its growth trajectory.Seer offers an AI-powered tool designed to scrape and analyze billions of social media posts, enabling businesses to identify and engage with their ideal customers across various platforms. The core functionality of the platform allows users to monitor keywords across over 100 sources, including popular sites such as Reddit, YouTube, X (formerly Twitter), G2, and Quora. By utilizing continuous post analysis, Seer ensures that clients receive relevant insights into customer discussions, thereby facilitating real-time engagement with potential leads. The service is particularly beneficial for founders and marketing teams looking to tap into specific communities where their target customers are active. Seer's offerings are accessible to a global market, allowing companies across various geographical regions to enhance their customer acquisition strategies.Seer operates on a subscription-based revenue model, providing clients with access to its monitoring services for a flat fee of USD 19 per month during its early bird promotion. This pricing structure grants users unlimited alerts and keyword monitoring, allowing them to track conversations and identify potential leads without incurring additional costs. The company’s revenue stream is primarily derived from individual entrepreneurs and small to medium-sized businesses seeking efficient ways to engage with their customer base online. By offering a single plan that encompasses all features, Seer simplifies the transaction process and fosters long-term customer relationships through ongoing support and updates. The service is designed to cater to a diverse clientele, enhancing its appeal across various industries.Seer plans to enhance its offerings by developing new products aimed at expanding its capabilities in social media analytics. The company is focused on increasing its presence in emerging markets across North America and Europe by the end of 2023. The recent seed funding raised in April 2013 will support these initiatives, allowing for the development of innovative features and improved customer support.