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Serve First CX provides an AI-driven platform for customer feedback, analytics and customer experience improvement.
Serve First CX helps businesses gather customer feedback and use AI-driven analysis to identify actions that can improve customer engagement and retention. Its platform includes the KnowledgeBase module and serves brands and retailers across sectors. Founded in 2020, the company is based in London, UK. In June 2025, it raised GBP 4.6 million from Mercia Asset Management, Pembroke VCT and Techstars.
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