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Chicago maker of health-focused snacks and baking mixes with natural, organic ingredients, agreed to be acquired by Flowers Foods.
Founded in 2012 in Chicago, US, Simple Mills, Inc. makes snacks, crackers, cookies and baking mixes from natural, organic ingredients, sold through grocery stores, online platforms and retailers in the United States, Canada and select international markets. Katlin Smith is CEO and founder. In January 2025 Flowers Foods, Inc. agreed to acquire the company for USD 795 mn in cash from Vestar Capital Partners and Hyde Park Angels. The company has completed seven deals.
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