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Newton-based digital optimization platform for A/B testing, personalization and feature management.
SiteSpect, Inc. was founded in 2004 in Newton, US, by Frank Overbeek, and provides digital optimization solutions for A/B testing, personalization and feature management, sold on subscriptions to mid-sized and large enterprises. The company has received a total of USD 1.00 mn through 4 deals, with the latest round on June 24, 2025. In June 2025 it was acquired by O15 Capital Partners and Monetate, Inc., a portfolio company of Centre Lane Partners, and Patrick Romich is CEO.
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