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SKIN IDEA develops and produces skincare products for a range of skin types and concerns.
Founded in 2014 and based in Seoul, South Korea, SKIN IDEA makes skincare products for concerns including hydration, aging, and sensitivity. Its products serve consumers and aesthetic professionals in multiple markets. Morgan Stanley Private Equity Asia acquired a 67% majority stake for approximately KRW 100 billion on February 2, 2024. The company is led by CEO Jae-hwan Kim.
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