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Skroutz S.A. is a Greek e-commerce platform where consumers compare prices and reviews across product categories.
Founded in 2005 in Nea Ionia, Greece, Skroutz operates a digital marketplace that connects consumers with retailers. It earns revenue from transaction fees, subscription fees for premium retailer services and listing or sales commissions. Its co-founders are George Avgoustidis, George Hadjigeorgiou and Vasilis Dimos, and George Hadjigeorgiou is CEO. In May 2026, Blackstone Group agreed to acquire a majority stake from CVC for about EUR 635 million including debt, with closing expected in H2 2026 subject to regulatory approvals.
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