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Smartfoods Limited makes grain-based breakfast foods such as muesli, cereal, granola, bircher and oats for health-conscious consumers.
Founded in 2003 and based in Auckland, New Zealand, Smartfoods Limited manufactures grain-based products including muesli, cereal, granola, bircher and oats, along with grain-free and nut-based recipes. Products are sold direct to consumers and through distributors and retailers in New Zealand, Australia, Mainland China, Taiwan and Hong Kong. The company received venture funding from Pioneer Capital Partners in August 2018.
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