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Tokyo-based direct-to-consumer maker of personalized hair care and beauty products, led by its MEDULLA line.
Sparty, Inc., founded in 2017 in Tokyo, Japan, sells personalized direct-to-consumer health and beauty products, led by its MEDULLA line of customized hair care treatments. Revenue comes mainly from subscriptions for regular delivery, along with retailer partnerships in North America and parts of Asia. The company has completed 7 deals, and in May 2022 it raised JPY 1.76 billion in Series C funding led by L'Oreal BOLD Ventures. Diana López is the founder.
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