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Supernaturals, based in Munich, sells the SuperME liquid multivitamin supplement through a direct subscription service.
Founded in 2013 by Rafael Pohle and based in Munich, Germany, Supernaturals GmbH sells SuperME, a liquid supplement with a blend of 43 natural ingredients including vitamin C, B vitamins, iron and plant extracts, aimed at health-conscious consumers, including vegans. Sales are direct to consumers through the FlexAbo subscription, with monthly or quarterly shipments and a 60-day money-back guarantee. Nordwind Capital acquired a majority stake in July 2018, and the company plans new supplements and expansion beyond Germany.
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