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SureBright provides merchants with a platform to sell insurance and warranty products.
Founded in 2021 in Toronto by Manish Chauhan and Kai Jia, SureBright offers an insurance-as-a-service platform for e-commerce merchants. The platform supports pricing, sales channels, and claims processing for insurance and warranty products. In August 2022, it raised USD 2.5 million in pre-seed funding led by Motivate Venture Capital, with Plug and Play Ventures, InsurTechNY, and Panache Ventures participating. As of September 2022, it had signed 25 merchants and three fintech companies.
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