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The 7 Virtues Beauty makes vegan, cruelty-free perfumes, including Cherry Ambition, Coconut Sun and Vanilla Woods.
The 7 Virtues Beauty produces vegan, cruelty-free perfumes, including Cherry Ambition, Coconut Sun, Vanilla Woods and Santal Vanille. Founded in 2010 by Barb Stegemann, the company is based in Halifax, Canada. In November 2023, it raised venture funding led by Unilever Ventures and True Beauty Ventures. The company planned to use the funding to grow its team and expand globally with Sephora.
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