The Benji Group provides a platform for businesses to create and manage loyalty partnerships and campaigns.
Founded in 2024 and based in New York, The Benji Group helps businesses launch and manage loyalty programs and partnerships. Its platform supports customizable campaigns and integrations, serving companies with loyalty programs spanning more than 50 million members. In May 2026, it raised USD 6.25 mn in Seed funding co-led by Preface Ventures and Atinc, with Great North Ventures, M25, and Hyde Park Venture Partners participating. The funding will support hiring, operations, and its loyalty integration network.
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