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Westborough-based marketing firm offering channel strategy, program management and events for technology vendors.
The Channel Company (TCC) provides marketing services for the technology industry, including go-to-market strategies, data-driven playbooks and industry events that connect technology vendors with decision-makers. Its revenue comes from event participation fees, subscription market insights and tailored marketing work. Founded in 2008 and headquartered in Westborough, US, the company was acquired by EagleTree Capital from Stone-Goff Partners in November 2021.
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