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The Pinkfong Company creates family entertainment, including animation, music and apps built around Baby Shark.
The Pinkfong Company, formerly SMARTSTUDY Co., Ltd., develops children's and family entertainment, including animated films and series, music, live performances, mobile apps and licensed merchandise centered on Pinkfong and Baby Shark. Founded in 2010 and headquartered in Seoul, South Korea, the company is at the Series B stage. Its April 6, 2021 deal raised KRW 30 billion from Korea Development Bank and Pureun Partners Asset Management, at a company valuation of KRW 1,000,000 mn.
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