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Boston-based corporate reputation management company offering software, metrics and insights on stakeholder perceptions.
Founded in 2004 and headquartered in Boston, US, The RepTrak Company sells reputation management software and advisory services, with use cases including brand alignment, ESG performance measurement and crisis response. Its services are available in more than 60 countries. The company was co-founded by Charles Fombrun and Nicolas Trad, and its CEO is Mark Sonders. On November 19, 2024, Periscope Equity acquired the company for an undisclosed amount.
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