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TIVA Performance makes cosmetics designed to improve athletes' grip and protect against sweat and friction.
Founded in 2024 in Paris by Louis Cossart and Amaury O., TIVA Performance develops sports cosmetics, including Ultimate Dry Grip Gel and Performance Grip Wax. Its products serve athletes and active consumers across more than 50 sports and are sold in Europe and North America. In June 2026, it raised EUR 525,000 led by APEX Capital, with participation from Momentous Ventures, at an approximately €3.5 million post-money valuation.
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