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Troovy sells sauces made with vegetables and nutrients, along with recipes and nutrition guidance for families.
Founded in 2021 and based in Gurugram, India, Troovy makes sauces described as chemical-free and infused with vegetables and nutrients. Its products include tomato, imli, pizza pasta and stir-fry sauces, sold through its e-commerce platform. In January 2026, Troovy raised USD 5 million in Series A funding co-led by Fireside Ventures and Sharrp Ventures, with Spring Marketing Capital and Veltis Capital participating. It plans to expand sales channels and introduce clean-snacking products.
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