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Boston digital firm providing analytics tools for social media and marketing engagement, acquired by Wayfair in 2016.
Trumpit Inc is a Boston, US company founded in 2014 by Sander Horsthuis that offers digital solutions and analytics tools to improve user engagement and social media strategies, mainly for advertising agencies and marketing departments. Its clients range from SMEs to large corporations in North America and Europe, paying tiered subscriptions. Wayfair acquired the company in August 2016, with financial terms not disclosed. Its latest Seed round raised USD 1.20 mn, supported by Boston Seed Capital and New York Angels, and it has engaged in two deals.
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