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TYB helps brands build customer communities and reward engagement through blockchain-based tools.
Founded in 2021, TYB offers brands a blockchain-powered platform with NFT collections, rewards and tools to analyze customer engagement. Its pilot program included 30 brands, including Hill House Home and Vada. The company is based in Arizona, US, and was founded by Ty Haney. In June 2025, it raised USD 11 million in Series A funding co-led by Offline Ventures and Strobe Ventures, with participation from Castle Island Management, Unusual Ventures and Coinbase Ventures.
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