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Baltimore-based maker of performance apparel, footwear and accessories, founded in 1996 by Kevin Plank.
Founded in 1996 in Baltimore, US, by Kevin Plank, who had previously founded another venture in the sports apparel sector, Under Armour sells performance apparel, footwear and accessories. Its products are sold in the United States, Canada and Mexico through direct-to-consumer channels and retail partners. In May 2023, BDT & MSD Partners acquired 16 million shares for USD 100 million in a PIPE transaction.
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