Tel Aviv company selling Upright GO posture correction wearables directly to consumers in several countries.
Founded in 2015 and headquartered in Tel Aviv-Yafo, Israel, UpRight Technologies Ltd. develops posture correction wearables, including the Upright GO 2 at USD 64.95 and the Upright GO S at USD 44.95. The devices use sensors to detect slouching and gentle vibration feedback, paired with a mobile app, and are sold directly to consumers in the United States, United Kingdom, Australia, Germany and Singapore with a 30-day money-back guarantee. DarioHealth Corp. acquired the company in January 2021 for USD 31 mn, including USD 29.5 mn in stock and USD 1.5 mn in cash.
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