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US vitamin and supplement company selling multivitamins, protein powders and probiotics direct and through retail partners.
Founded in 1976 and headquartered in the US, Vitamin World USA Corporation sells vitamins and dietary supplements, including multivitamins, protein powders and probiotics, through its online store and retail partners, mainly in North America. In December 2017, Feihe International, Inc. acquired the company for USD 28 mn, a deal completed in January 2018. Amanda Karfakis is CEO. The company reported revenue of USD 208.10 mn for 2015 and has raised USD 25 mn across its rounds.
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