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Webtoon Analytics analyzes reader activity to assess webtoon performance during early production.
Founded in 2020 and based in Seoul, South Korea, Webtoon Analytics, also known as Today's Webtoon Co., provides data analysis services for webtoon creators. It uses reader activity logs to assess the commercial performance of works during early production. CEO Jin Soo-geul led the company’s August 2022 KRW 2.1 billion pre-Series A round, backed by BASS Investment, Capstone Partners, Crit Ventures, D.CAMP, and Laguna Investment. It planned to use the funding to expand its platform services.
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