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xTension provides live event tools that let attendees interact through smartphone emoticons.
Founded in 2021 and based in Tokyo, Japan, xTension provides live engagement services for events. Attendees send emoticons on their smartphones, which are displayed live, and the company also sells emoticon merchandise through QR codes. Its clients include Dentsu and Shonan Bellmare. In November 2025, xTension raised an undisclosed amount from Going Merry to develop its service and sales teams.
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