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Xtovia develops hair care products intended to strengthen hair and reduce breakage.
Xtovia develops hair care products using proprietary technologies and formulas intended to improve hair strength and health. Founded in Bengaluru, India, in 2025 by Navneet Misra and Dr. Madhu, it raised INR 69 million in pre-seed funding in June 2026, led by V3 Ventures with Atrium Ventures. Its products include full-size and trial-size systems priced at INR 4,494 and INR 494.
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