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YSE Beauty sells skincare, haircare and styling products through direct-to-consumer and retail channels.
YSE Beauty offers skincare, cosmetics, haircare and styling products, including serums, moisturizers and cleansers. Founded in 2023 by Molly Sims, the company is based in New York and sells to consumers in North America. In December 2025, it raised USD 15 million in Series A funding from Silas Capital, L Catterton, Willow Growth Partners and Halogen. The funding is intended to support expansion in Sephora U.S. stores, direct sales, marketing and international growth beginning with Canada.
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