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Zitcha provides retailers with software to manage advertising across digital channels.
Founded in 2022, Zitcha develops a retail media software platform that retailers use to advertise products on websites and social media. Customers include Adore Beauty, The Warehouse, Noel Leeming, and Liquor Legends. The company is based in Melbourne, Australia, with offices in Melbourne, Sydney, and Noosa. In September 2024, it raised AUD 15 million in Series A funding led by VMG Partners, with participation from OIF Ventures.
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